Who We Are

Jay Rein, President 

Jay is in charge of sales, marketing, new product recruitment and business management. If you come to a Bluebird event chances are Jay will be there, as he is on the road 90 nights a year visiting dealers and exhibiting at audio shows and dealer events. Before starting Bluebird Jay ran a computer distributor and software development company for twelve years. There, he designed and sold a highly successful commercial CRM software application which is still sold and used throughout the world today. 

Jay’s training includes a B. Comm. in hospitality management and an MBA in finance and marketing. Jay believes in business process management; he thinks ’big company’ and hopes to turn Bluebird into one, someday. Jay has coached hockey for 17 seasons and is a certified hockey and baseball coach. He plays guitar, (HD28 and a ‘67 Tele), and is an avid baseball fan, player and coach. Jay’s taste in music is best summed up as: ‘for those about to rock'.

Steve Brothman, Account Manager

Steve's passion for the audio industry began with a love for music, and became a career of over 30 years. Having worked with brands such as Nakamichi, Kef, Runco, Tannoy, Grado, Integra, Sonance, Draper and Nexus Audio in the past, and Bryston, and Linn Products more recently, Steve has represented brands in all categories of the industry from two channel, to video, and custom integration. This diversity of brands represented, has given Steve experience in all the categories of our business.

With extensive experience throughout USA, Steve has developed relationships with many retailers and gained an understanding of many different markets and many different business strategies. Steve enjoys both the sales and technical aspects of the job and still loves music - of course, and enjoys hiking, cars, and travel, and the occasional jam session on his bass guitar.

John Woo, Account Manager

As a former president and owner of the highly regarded Sounds Of Music audio retailer, John Woo brings a wealth of knowledge of the retail and custom integration markets. He understands what it takes to be successful in a highly competitive marketplace. With over 30 years' experience in the audio industry, John knows how important it is to have a real passion for working with the most exceptional brands and delivering the most outstanding customer service.

John joined Sounds Of Music in the 1970s while attending university and graduating with a degree in Economics. John has developed strong business relationships and personal friendships with many retailers and owners across Canada and the US. John's first love is music and hifi - if he is not listening to music on a  nice sound system, he is doing home renovations or playing the occasional golf game.

Chad Stelly, Product Specialist

Chad has been involved in audio since a youngster in the mid ’90s. Actively employed in the industry most of his adult life after graduating with a BBA in Business Management in 1987, his experiences range the gamut from retail to manufacturers’ representative. Chad brings a wealth of audio technical knowledge to Bluebird and the ability to dial in an audio system to achieve its maximum potential.

Chad has a deep understanding of how to help consumers build exactly the right system for their individual requirements. Chad brings all this expertise to our dealers, hence the title product specialist. When not thinking about audio, which is practically never, Chad loves biking, driving, attending live music events and collecting vintage audio equipment. 

Katherine Rein, Finance and Logistics Manager

Katherine came in to help one particularly busy day many years ago and never managed to escape. Today, she manages our two warehouses, as well as purchasing, receiving, inventory, shipping, returns and repairs and all import and export documentation. She also manages and coordinates all trade shows and dealer events, and coordinates Bluebird’s sales reps, service techs and bookkeeper. It’s actually quite a lot more work than you might think. As you can see, when she's not indoors Katherine likes to be outdoors.